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DUBAI - MAPPING THE FUTURE Objectives
The project's objective is to create a very high-end visual tool to show and explain: - The unicity of the positions of Dubai as the leading tourism destination and commercial hub in the World.
- The infrastructure developments and tourism industry projects taking shape in the emirate and the vision and initiatives to promote and market Dubai in overseas markets.
- The international promotion of Dubai's commerce and tourism interests.
- The rules and regulations to ensure the proper organization and development of the Dubai tourist industry and overall economy.
- The innovative promotion of Dubai's Commerce and Tourism opportunities.
- The development and promotion of all major real estate projects.
- To implement in an integrated program of international promotions and publicity activities. (exhibitions participations, marketing visits, presentations and road shows programs, familiarization and assisted visits, media relations and enquiry of information services).
- The strength of the Dubai economy.
- The further development of partnership with various industry stakeholders.
- The benefits for a company in operating or relocating in Dubai.
- The variety of tourism and economic activities that make up Dubai and offer individual companies an opportunity to position themselves within this network.
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